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Entrepreneurship and Branding with Leroy Hite (Podcast)

In this podcast episode of “Made in Atlanta,” hosted by Liger Chief Strategist Eric V. Holtzclaw, we dive into the entrepreneurial journey of Leroy Hite, founder of Cutting Edge Firewood, a brand that elevated firewood…

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3 Entrepreneur Tips for Small Business Month

May is National Small Business Month, an annual opportunity to support the hard work of small business owners. The backbone of the nation’s economy, small businesses employ 45.9% of the entire U.S. workforce and make…

at a rock concert

Rocking Customer Experience: Lessons from the “1984” Van Halen Concert

Customer service guru and National Association of Speakers Hall of Famer Shep Hyken interviews Jim Serger, author of  Jump: 40th Anniversary of Attending the “1984” Van Halen Concert. Using examples from a Valen Halen concert…

listening to a customer

Do Your Customers Feel Heard?

We are driven to pitch our products and solutions. Our questioning and discovery strategies each have an agenda, we seek answers that enable us to pitch. We have presentations focusing on us, our products, our…

Want to Be a Published Author? Do These 4 Things.

Do you think you have a book idea and want to be a published author? You aren’t alone! Authorship has become the new standard for expert thought leadership. Whether you want to take your business…